Blog

A Facebook pixel is an analytics tool that consists of a code that you can put on your website.

The pixel fires to track site visitors. This data allows you to retarget those users with Facebook ads in the future, as well as see what they’re doing on your site when they return.

WordPress is a free and open-source content management system (CMS) based on PHP and MySQL.

To function, WordPress has to be installed on a web server, which would either be part of an Internet hosting service or a network host in its own right.